Principles of Marketing (MRKG 1311);
Course Description: Introduction to the marketing mix functions and process. Includes identification of consumer and organizational needs and explanation of environmental issues.
Present & Past Syllabii
MRKG 1311 syllabus MRKG 1311 Online syllabus 202310.MRKG1311.3A1 syllabus MRKG1311_3A1_Spring_2024 syllabusSections and Instructors
Section: 3A1
Instructor: Yumi Shin
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